Engaging others in your food philosophy

Engaging OTHERS in (y)our food philosophy

How can food and farming businesses meaningfully involve others – including customers – on their sustainability journeys?

Online Business Forum meeting

Food and farming businesses are increasingly embedding sustainability into strategies and customer offerings. This online Business Forum meeting will explore how businesses can meaningfully involve people – including customers – on their sustainability journeys.

Food companies are increasingly bringing sustainability expertise into the Boardroom, ensuring sustainability is not a tick box on the risk register. However, very few have successfully extended their invitation to their customers – and the general public – to join them in tackling our collective sustainability issues. When treating customers as engaged food citizens, rather than simply as the ‘end consumer’, we can shift our relationship, build trust, and diversify positive interventions to tackle big sustainability issues.

How can food companies start treating customers as food citizens? How can food and farming businesses give the public a role in decisions about sustainability? How do we move beyond simply telling customer what we are doing to benefit society and the environment – and involve them instead? We will explore these questions and more.

Speakers will be announced soon.

The meeting will provide an opportunity to:

  • Learn lessons from other businesses on how they have tried to involve customers on their sustainability journeys
  • Consider when it makes sense to take tough decisions on a customer’s behalf and when to give them options
  • Assess whether different ownership structures of food businesses makes it easier or harder to engage the public on sustainability
  • Explore what kind of collective missions food businesses might take on in the future
  • Consider how to go beyond selling food to customers to having meaningful lasting food relationships with customers, and delivering positive change together

To register, please book via Eventbrite using the ‘sign up’ button (to follow soon)

Note – this online meeting is for Business Forum members only. If you are a food business interested in joining, please contact our Executive Director.

When

11th May 2021
4:00 - 6:00 pm

Where

Food Ethics Council
York Way
London
UK