How to nurture a culture of transparency? Open up and invite the public in. Openness and inquisitiveness are healthy. They breed new ideas and build trust. Inviting the public in allows for ‘naïve questioning’ that often results in new, innovative approaches. That’s partly why I’m a fan of Open Farm Sunday. Why don’t food manufacturers and others in the sector throw open their doors to the public once a year, as part of a broader push for honesty, transparency, trust and fresh thinking. Is it time for Open Food Factory Friday?

In his latest column for The Grocer, exec director Dan Crossley makes the case for honesty and transparency within the food industry – and the need to reveal the hidden costs behind the glitzy allure of products.

You can read the article here.

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